AILERON

BRANDING

Client

APEX

Year

2023

Type

Branding


Let’s protect the universal

right to seek safety from war,

violence, and persecution


CINEMATOGRAPHIC STUDIO

No one chooses to be a refugee

THE CHALLENGE

At the end of June 2023, 110 million people worldwide were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the world as they try to reach safety. Externalization, rising discrimination, criminalization of refugees as well as tougher and more restrictive admission policies are threatening the right to seek asylum and urgent action is needed to ensure this right is protected

Insight: No one choose to become a refugee. It can happen anyone.

At the end of June 2023, 110 million people worldwide

were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the world as they try to reach safety. Externalization, rising discrimination, criminalization of refugees as well as tougher and more restrictive admission policies are threatening the right to seek asylum and urgent action is needed to ensure this right is protected

Insight: No one choose to become a refugee. It can happen anyone.

At the end of June 2023, 110 million people worldwide

were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the world as they try to reach safety. Externalization, rising discrimination, criminalization of refugees as well as tougher and more restrictive admission policies are threatening the right to seek asylum and urgent action is needed to ensure this right is protected

Insight: No one choose to become a refugee. It can happen anyone.

At the end of June 2023, 110 million people worldwide

were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the world as they try to reach safety. Externalization, rising discrimination, criminalization of refugees as well as tougher and more restrictive admission policies are threatening the right to seek asylum and urgent action is needed to ensure this right is protected

Insight: No one choose to become a refugee. It can happen anyone.

At the end of June 2023, 110 million people worldwide

were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the world as they try to reach safety. Externalization, rising discrimination, criminalization of refugees as well as tougher and more restrictive admission policies are threatening the right to seek asylum and urgent action is needed to ensure this right is protected

Insight: No one choose to become a refugee. It can happen anyone.

At the end of June 2023, 110 million people worldwide were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the wor

At the end of June 2023, 110 million people worldwide were forcibly displaced from their homes due to persecution, conflict and violence. Yet people fleeing wars, violence and persecution continue to face unacceptable risks and pushbacks in many parts of the wor

CREDITS


Client

Apex

branding

Rodrigo Larrain

YEAR

2021

Rodrigo Larrain

Art Direction

TYPE Branding

Studio RLA studio


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